Web-to-Print Solutions
Take control of your marketing collateral.
With West Canadian's WebConnect web-to-print solution, you can say goodbye to that warehouse full of outdated print material. By using a just-in-time manufacturing process, online fulfillment replaces the manual, labour-intensive warehousing process thereby reducing time to market, minimizing waste and obselescence and always having current versions of documents available. With WebConnect, you enjoy:
- A simple solution for ordering static, variable, and customizable documents and other products (promotional items, etc.).
- Branding and integration into your current web site.
- Flexibility and control over templates and personalized images for VDP documents.
- Secure user access
- Creating an easy to use store for shoppers of all skill levels, for document selection, customization, and ordering.
- WYSIWYG previews and proofs for approving customizable documents.
- Ensuring a secure purchasing environment.
Print On Demand fits today's just in time business practices. No longer do organizations have to waste valuable resources and warehouse space with large quantities fo marketing materials that quickly become obsolete. You have the flexibility to create different versions of marketing collateral for varying regions or customer needs. Using WebConnect, you can expect a wide variety of benefits and savings, such as:
- Up to a 75% reduction in the print buying cycle time
- Up to a 65% reduction in print buying transaction times;
- Up to a 39% reduction in print-processing costs;
- Up to an 80% reduction is rework because of improved communication.
- All these savings are a result of streamlining the production processes of printing and by eliminating delays and inefficiencies in the ordering process.
(Source: Print E-Business Report, Rochester Institute of Technology, 2001)
Benefits to Marketers:
- Easy management of marketing collateral
- Give end users the flexibiltiy to customize their documents without losing control of brand integrity
- Easy to update collateral without having to 'use up' outdated material or waste excess stock
- Brandable web interface to easily integrate into your current website
- Reduce the administration and costs of procuring materials the old-fashioned way
- Assign different access rights to different types of users
Benefits to Channel Partners, Dealers or Salesforce:
- Easy access to marketing material for dealers or re-sellers who may not have their own marketing resources
- Ability to co-brand or regionalize marketing material
- Easy to order